How to Name Your Life Coaching Business

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How to Name Your Life Coaching Business

Coming up with life coaching business names can be one of the hardest, most mind-boggling things you do. The ideal name will help promote your business and make it easy for potential clients to find you. Learn why an effective name is important and how to develop yours.

Why Your Business Name is Important

  • Business Branding. Your business brand tells people about your services and what you stand for. The life coaching business name you choose will become part of your brand recognition.
  • Attract or Turnoff. A business name can attract potential clients or send them in the opposite direction. An appealing name that’s easy to read and say will help you connect with would-be clients.
  • Promote Your Life Coach Identity. You are the life coach. Use your name to promote your identity and build a presence for your life coaching services.

    • Determining a Name

  • Keep it Simple. A difficult business name that’s hard to pronounce will lead potential clients to hit the “Back” button and continue their search. Use easy-to-say words in your business name.
  • Inform People. Ensure that potential life coaching business names tell people that you’re a life coach. “Jane Smith’s Health Coaching” lets people know what type of services you offer, as does “Movers and Shakers Career Coaching”.
  • Be Concise. Aim for a maximum of five words in your business name to ensure would-be clients can remember it. You can describe your services in greater detail on your business web page.

    • Get Started

    Having an effective name will help attract people and let them know what you’re all about.

       

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